- Design
- Web
Exalt got a new brand and a clear website.
Exalt has built and run secure networks since 2005. A new visual identity, a reworked offer and a new website made it easy for customers to understand what Exalt sells.
- Client
- Exalt
- Industry
- Tech and services
- What we did
- Brand & web
- Setup
- Project
The challenge
Exalt has designed, installed and run secure networks for companies and public agencies since 2005. The website and visual identity felt dated, and the services lacked a clear structure. Visitors found it hard to understand what Exalt actually sells, especially those who don't know the technical terms. The new website had to feel modern, be easy to maintain and be able to grow with the company.
What we did
Service packaging
We grouped Exalt's services into six categories and wrote copy that makes sense without technical knowledge.
Visual identity
Exalt got a new logo and a visual identity that lasts and works in every channel.
Icons
We drew an icon for each business area, which is also used across the rest of the identity.
Website
We designed and built a new website with fewer subpages that Exalt can easily update and build on.
The result
Exalt got a website it uses all the time to explain what it does.
Categories that hold the whole service offer
Exalt's offer is gathered in six categories, so visitors without a technical background find the right one.
Web performance score, up from 22
SEO score, up from 45
The wins for Exalt
- An offer people understand without technical knowledge.
- Six clear categories instead of many subpages.
- A new logo and a visual identity built to last.
- Custom icons for each business area that work in every channel.
- A website the team uses to show what Exalt sells.
- A website that is easy to update and build on.
- A collaboration Exalt describes as smooth and fast.
More work
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